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Effective landing page
3 min read

Effective landing page

A landing page is a landing page used to achieve a specific objective. Most often the customer is directed to it after moving from an advertisement promoting a particular action. A landing page is designed with one objective or call to action (CTA). How to achieve it effectively? TAKE ACTION This is a particular type […]

What is Google Ads and how does it work?
3 min read

What is Google Ads and how does it work?

Ads is Google’s advertising system, designed to help businesses reach customers through the online environment of the search engine and partner sites. The sites place text or image ads. They appear on the site after the user searches for keywords and phrases related to the company and its products and services. In Google, Ads advertisements […]

Content Marketing from the scratch
3 min read

Content Marketing from the scratch

Content Marketing is a marketing strategy based on creating useful content for a recipient and delivering it in an attractive form. Those can be articles for a blog, infographics, or short animations. The purpose of Content Marketing is to build a bond with a recipient, gain its trust, and encouraging it to a specific action, […]